LIOCO Does Wine Marketing Right

We have been negligent in our review of the Anderson Valley Pinot Noir festival Despite being semi-retired, there are consulting contracts and many other distractions.  But one winery we did like (and will review) is LIOCO.  Today we’re writing about them because we received a promotional e-mail.  LIOCO is having a sale on magnums.  Here’s the photo:

LIOCO Magnums LIOCO shows how to do marketing

(click for larger image)

The full LIOCO promo is here (link will probably expire, be patient).  If you want to see a reasonable pdf version of the e-mail, click here.